BIG ideas this week: framing, jobs-to-be-done, latent needs, and local logic. What’s great about this collection is the cost-benefit analysis. One small change can lead to huge returns.
small changes → large effects
small changes → large effects
small changes → large effects
BIG ideas this week: framing, jobs-to-be-done, latent needs, and local logic. What’s great about this collection is the cost-benefit analysis. One small change can lead to huge returns.